Visual identity

Aretusa Frutos Advogados

An AF monogram inside a shield, in navy blue and gold, to convey protection and solidity at every touchpoint.

Brand colours

A law firm that wanted a serious, recognisable brand, applied consistently from the office sign to the rubber stamp.

A symbol combining the letters A and F inside a shield.
Primary and secondary versions, a circular seal, positive and negative versions, Porter typography and a navy blue and gold palette.
A full stationery set: business cards, letterhead, envelopes and A4 folders.
Applications on signage, the meeting room, ID badges, rubber stamps and mugs.

A new brand for the real estate firm: a symbol built from the letter Z in a continuous line, in blue and orange.

Nanotechnology for agriculture: an alpha symbol in green with yellow lines that connect farming and technology.

A brand for a heavy machinery auction company in high-contrast green and orange, designed for billboards, trade shows and uniforms.