Visual identity
Carol Tarouco
A minimalist brand for an image and style consultancy: the initials C and T drawn from a clothes rack.
Brand colours
- #666666
- #FFFFFF
The project
An image and style consultancy that called for a discreet, sophisticated brand, in keeping with the consultant’s own work.
What we did
- A symbol with the initials C and T in fine lines, inspired by a minimalist clothes rack.
- Champagne & Limousines typography and grey as the brand colour, with versions for light and dark backgrounds.
- Applications on clothing labels, shopping bags, tags, shop windows and the storefront.
The brand in use
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